Communications & Content Specialist - Cassels Blake, Toronto Comm.,Marketing, GR Jobs

Blake, Cassels & Graydon LLP (Blakes), one of Canada’s largest and most successful law firms, has an immediate opening for a Communications & Content Specialist to join the Communications team within the Client Relations & Marketing department.

The Communications & Content Specialist will work in collaboration with the Blakes lawyers, as well as the Firm’s Business Development, Digital Marketing, Creative Services and Marketing Technology teams.

This person, along with the other members of the Communications team, will be responsible for ensuring content meets Firm standards and reflects strategic objectives. These responsibilities include:

Coordinating, editing, and finalizing external client communications (i.e., bulletins and other digital content), from inception to distribution
Supporting thought leadership for the Firm by planning, researching, and developing written content for the Blakes website (including articles, whitepapers, infographics, Q&As, social media content, etc.), while ensuring brand alignment and supporting business development efforts
Assisting with the development and execution of editorial strategies and content calendars
Analyzing and presenting readership statistics on thought leadership content in collaboration with the Digital Marketing team and the Firm’s aggregators
Managing relationships and subscriptions for the Firm’s various content aggregators
Conducting market research on industry trends, competitor activity and new communications opportunities
Overseeing republishing requests from a range of publications and liaising with authors for approvals
Assisting in the development and production of new communications product offerings for distribution to clients
Supporting the Public Relations sub-team and Market Recognition team, as needed
Completing various writing assignments, as needed
Qualifications

Education/Experience:

A university degree or college diploma in English, journalism, communications, marketing or related field
A minimum of five years of working experience in communications or related field is required
Experience in the legal industry is considered an asset
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