Stephan

Key Career Highlights - Actions, Results

Reported to CMO as Marketing Chief of Staff to align and coach Functional Marketing Leaders from strategy to execution, supporting a Marketing organization of 100 people.
• Held accountability for Marketing Performance Transformation, Marketing Operations, Annual Marketing Planning from Strategy to Execution, Marketing Resources Management, Analytics & Reporting, Technology, Digital Marketing Transformation, Marketing Processes Design & Management, Marketing Enablement, Best Practices Management and Digital Production Shared Services.
• Introduced Marketing Revenue Operations to increase focus on revenue growth in a saturated market.
• Over a 4-year period of fast growth, delivered 7x Marketing pipeline, 10x Marketing bookings, impacting 71% total revenue growth while headcount doubled through acquisitions and complementing new roles and skills.
• Delivered YOY Marketing pipeline growth of 53% ($45M to $69M) in 2021 and on-track to 58% growth ($69M to $109M) in 2022, 60% attribution to total engaged pipeline and 42% conversion to bookings while leading combined efforts in strategic clarity, organizational alignment, operational effectiveness and executional scalability.
• Coached Executives, Marketing Functional leaders to elevate required role competencies and adoption of change.
• Led Technology & Operational integration of 2 acquisitions in 2021 and 2022, including role mobility coaching.