Posted on 2023-05-02
Peter Peter

Skilled researcher and business development professional available to help you with your business/ organization plan. Expertise at positioning, competitive analysis, faith in business, strategic marketing.

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  • CA$75.00  / hour

Overview of the Expertise Listing or Job Posting

As a process I work with you to define the market space you are in and to consider the competitive choices consumers make. We then collect market intelligence and look at positioning your product/ service within choices. I provide insight on segments, key messages, value propositions. You choose what is right for your product or service.

(a) How many years of business or and/or other organizations experience do you have? and (b) What seniority level(s) do you have significant experience at?

  • 20+ years of experience
  • Director level

What functional areas do you have experience in?

  • Consumer Marketing
  • Business-to-Business Marketing
  • B2B sales / Business Development
  • Product Development
  • Project / Program Management

What sectors / industries do you have significant experience in?

  • Healthcare
  • Pharmaceuticals
  • Processing and Manufacturing
  • Education
  • Consumer Packaged Goods
  • Information Technology and Electronics
  • Non-Profit / Charity

What types of products and/or services do you have significant experience with?

  • Consumer products - non-durable
  • Consumer products - durable
  • Consumer products - technology, electronics
  • Business-to-Business Products

What key barriers to growth / issues that businesses might face are you most able to help them with?

  • Market Intelligence & Business Strategies - domestic
  • Revenue Growth - domestic markets
  • Launches - products, services, brands, companies