Posted on 2024-03-14
Jacquie Jacquie

I strategize, create and produce health, wellness & lifestyle content for brands looking to reach and connect with women in mid-life.

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  • CA$100.00  / hour

Overview of the Expertise Listing or Job Posting

With a focus on women's mid-lifestyle health and wellness, I help brands connect to their audience with authentic, meaningful and trustworthy content and strategy. Women in this audience have the financial means but in exchange, they want helpful and supportive content to help guide them through both their challenges and opportunities in midlife. Partnering with a vast network of esteemed experts and reputable organizations, I ensure that your content is not only accurate but also stands out amidst the sea of information and misinformation targeting women aged 40-60.

(a) How many years of business or and/or other organizations experience do you have? and (b) What seniority level(s) do you have significant experience at?

  • 20+ years of experience

What functional areas do you have experience in?

  • General Management
  • Consumer Marketing
  • Business-to-Business Marketing
  • Communications
  • Project / Program Management

What sectors / industries do you have significant experience in?

  • Business Services (i.e. consulting, advertising, IT services)
  • Other

What types of products and/or services do you have significant experience with?

  • Consumer products - non-durable
  • Consumer products - other
  • Consumer services - digital / internet / communications
  • Business-to-Business Services
  • Other

What key barriers to growth / issues that businesses might face are you most able to help them with?

  • Market Intelligence & Business Strategies - domestic
  • Consumer Marketing / Branding / Communications
  • Launches - products, services, brands, companies