Posted on 2023-04-18
Mastermind Solutions Inc. Mastermind Solutions Inc.

Maximizing your growth opportunities through total marketing (not just digital)

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  • CA$250.00  / hour

Overview of the Expertise Listing or Job Posting

Digital marketing is communication oriented. It does not help organizations identify their value proposition and differentiation that will help them grow. Total marketing will, and that's what I do.

(a) How many years of business or and/or other organizations experience do you have? and (b) What seniority level(s) do you have significant experience at?

  • 20+ years of experience
  • Executive level
  • Director level

What functional areas do you have experience in?

  • Consumer Marketing
  • Business-to-Business Marketing
  • Communications
  • B2B sales / Business Development
  • Product Development

What sectors / industries do you have significant experience in?

  • Retail
  • Wholesale
  • Healthcare
  • Finance and Insurance
  • Business Services (i.e. consulting, advertising, IT services)
  • Processing and Manufacturing
  • Consumer Packaged Goods

What types of products and/or services do you have significant experience with?

  • Consumer products - non-durable
  • Consumer products - durable
  • Consumer services - non-digital
  • Consumer services - digital / internet / communications
  • Business-to-Business Services
  • Business-to-Business Technology
  • Business-to-Business Products

What key barriers to growth / issues that businesses might face are you most able to help them with?

  • Market Intelligence & Business Strategies - domestic
  • Market Intelligence & Business Strategies - international
  • Revenue Growth - domestic markets
  • Revenue Growth - international markets
  • Consumer Marketing / Branding / Communications
  • Business-to-Business Marketing, Business Development, Channel Development
  • Operational enhancement / process/cost efficiencies
  • Product development / QA / product safety
  • Launches - products, services, brands, companies